Texterity, a digital edition solution provider, recently surveyed over 33,000 digital edition readers. A few of the key findings and results reported in their 2008 Profile of the Digital Magazine Reader state:
• High overall satisfaction—89% of digital readers are “very satisfied” or “satisfied” with their digital magazine.
• Action taken as a result—digital edition readers take action regarding a product or service 90% of the time, and over 76% visit advertiser websites.
• Reader engagement high—90% of digital magazine readers read their issue within a week and over 39% read the same day.
If your publication doesn’t have a virtual version, find out how easily True North can create a state-of-the-art, interactive digital edition that can be quickly accessed via your Web site. Along with content featuring your organization’s representatives and services, the online version can include links to audio files, videos, and even point users back to specific pages on your site. Every single click is captured to provide comprehensive reports on how much time users spend reading the digital edition, which articles are most popular, and more usage metrics.
The process of creating a digital edition is simple, and you’d be surprised at how little it costs. Contact info@truenorthcustom.com today to learn more.
