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Our Top 11 Insights from SHSMD 2019

09/24/19 by Jason Skinner, Chief Marketing Officer

Topics: Healthcare Industry Insights & Trends

 

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Humanize Your SEO Strategy

09/17/19 by Heather Hammond, Managing Editor

Topics: Digital Marketing, Content Strategy

 

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Scott Brinker on the New Rules of Marketing Technology

09/10/19 by Jason Skinner, Chief Marketing Officer

Topics: Digital Marketing, Digital

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Ann Handley on Healthcare Content Marketing

09/04/19 by Heather Hammond, Managing Editor

Topics: Content Marketing

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Meet the 2019 Emerging Leaders in Healthcare Marketing

08/30/19 by Jason Skinner, Chief Marketing Officer

Topics: Healthcare Industry Insights & Trends

We’re proud to announce this year's Emerging Leaders in Healthcare Marketing award winners, who were nominated by their peers for excellence in advancing healthcare marketing and communications.

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How Does Your Healthcare Brand Sound?

08/28/19 by Heather Hammond, Managing Editor

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Video: How to Enhance the User Experience for Your Web Content

08/26/19 by Jason Skinner, Chief Marketing Officer

Topics: Webinar Recordings, Digital Marketing, Content Strategy

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Content Marketing: The Only Constant Is Change

08/21/19 by Heather Hammond, Managing Editor

 

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Vanderbilt Care Paths:  Clinical and Marketing Leaders Collaborate to Improve Population Health

08/15/19 by Josh Garcia, Copywriter

Topics: Healthcare Case Studies, Physician Marketing, Healthcare Industry Insights & Trends

When marketing and medical professionals communicate, remarkable things happen. Just ask the experts at Vanderbilt Health Affiliated Network, whose internal collaboration is improving population health in Tennessee and surrounding states through the use of standardized care paths.

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Setting the Pace in Voice Search for Health Care

08/08/19 by Heather Hammond, Managing Editor

Topics: Digital Marketing, Healthcare Industry Insights & Trends

Comscore predicts that half of all searches will be performed by voice before 2020. Find out how marketers at one of the top pediatric hospitals in the country are leading the way by leveraging “the shiny object” into a voice search strategy that actually works.

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Healthcare Insight Magazine

The latest issue of our guidebook for healthcare marketers offers fresh ideas and expert perspective to inform your consumer and physician engagement strategies. 
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HC Insight-Summer-2019 cover

 


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