10 Things We Learned or Confirmed in 2018

12/26/18 by Jason Skinner, Chief Marketing Officer

Topics: Content Strategy

Here are a few of the most salient insights drawn from hundreds of content marketing strategies and service-line campaigns.

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3 Storytelling Principles for Marketers to Start Using Today

12/18/18 by Heather Hammond, Managing Editor

Topics: Content Strategy

 

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How to Meet Your Healthcare Consumer Where It Matters

10/17/18 by Jenna Haines

Topics: Content Strategy, Digital Marketing, Audience Segmentation & Targeting

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The Evolution of Content Marketing in Healthcare

09/12/18 by Heather Hammond, Managing Editor

Topics: Content Strategy, Healthcare Industry Insights & Trends

 

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Why Aren't We More Obsessed with Content?

09/05/18 by Jason Skinner, Chief Marketing Officer

Topics: Content Strategy, Healthcare Industry Insights & Trends

 

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Facts Without Fear: Marketing Diabetes Awareness

08/29/18 by Hillary Eames

Topics: Content Strategy, Healthcare Industry Insights & Trends

 

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Why Print Works for Facebook

08/22/18 by Jason Skinner, Chief Marketing Officer

Topics: Content Strategy, Healthcare Industry Insights & Trends

 

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As Hospital Margins Narrow, Here Are 3 Ways Marketing Can Improve the Payer Mix

08/15/18 by Jason Skinner, Chief Marketing Officer

Topics: Content Strategy, Healthcare Industry Insights & Trends

 

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Moving Women from Breast Cancer Awareness to Action

08/08/18 by Katy Mena-Berkley, Copywriter

Topics: Content Strategy, Healthcare Industry Insights & Trends

 

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Keys to Service Line Content Success

08/01/18 by Katy Mena-Berkley, Copywriter

Topics: Content Strategy, Healthcare Industry Insights & Trends

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