As one of the most highly targeted and acceptable channels for sending advertising and marketing messages, direct mail offers a creative and cost-effective strategy for generating demand, raising awareness, and driving action for your organization.
Direct mail is one of the most highly targeted channels that gets the most response.
In fact, response rates for direct mail are up to 30 times higher than response rates for email campaigns. (Direct Marketing Association)
We ensure your messages feature strong calls to action, driving recipients to a dedicated phone number, landing page, or other destination to collect additional information while clearly measuring response and ROI.
True North Custom offers a turnkey approach to direct marketing—from strategy and creative to campaign analysis, reporting, and optimization.
Our direct mail campaigns can work directly with your existing CRM, or we can use our proprietary TrueInsights™ data to make sure you're delivering the most relevant messaging to your target audience.